Tag: amazon india sellers

Key Benefits of Having Amazon Product Research Tool

Amazon India provides a huge platform to all the pan-India sellers to sell & display their products in front of a customer base of millions. Since the Amazon India marketplace is easily accessible to anyone, the competition has increased greatly over a period of time. That’s where an Amazon Product Research Tool is needed the most by sellers, as they need to find the best-selling products at great prices to gain an edge over their competitor. Presented below are some of the major benefits enjoyed by Amazon India sellers on using Amazon Product Research Tools.

  1. Say Goodbye to Guesswork

With an Amazon Product Research Tool like Barrel13 at your disposal, you don’t have to make guesses & could rely on data-driven decisions along with precise & real-time metrics to make better decisions for your Amazon India business. It tells you about all the best-selling products in your category very easily along with their vital sales-related details, such as Estimated Monthly Sales & Revenue, Net Price, Reviews & Ratings etc. As all this data is found in a single place, there is no need for any guesswork from Amazon India sellers.

  1. Easily Compare Potential Profit & Expenses

With a great Amazon Product Research Tool by your side, selecting your ideal product to sell on Amazon India becomes very easy. With research tools like Barrel13 providing the great feature of letting you check checking estimated profits & expenses of selling a product, you can always be one step ahead of your competition and decide on your potential selling product wisely.

  1. Competitor Analysis

The greatest benefit of a Product Research Tool is that it helps you analyse the performance of Amazon India competitors on a single platform. For example, with Barrel13, you can not only track the data of individual competitor products, but also follow any of your Amazon India competitor brands & sellers and track the sales-related info of all their products. It further helps you in improving on your strategy to improve your listings as you have your competitor products as a reference point.

  1. Discover Niche Markets

There are thousands of selling options to explore on Amazon India which is almost impossible by searching manually.  With a Product Research Tool, you can easily find a best-selling product under a niche category just by clicking a few buttons. For example, Barrel13 Product Database provides you an opportunity to find your own niche product out of its 6500+ child categories, which ensures low competition for your product as well as high returns.

  1. Save Time& Money

At last, the obvious benefit an Amazon Product Research Tool provides is that it significantly reduces the time spent on research & analysis of a product as compared to researching manually. With a consolidated Product Research Tool, you don’t have to look elsewhere for getting product and sales estimates. In addition, it also saves you money by saving you from selecting wrong products to sell under your category with its next-gen analytical features.

In addition to investing in other important things while selling your product on Amazon India, putting your money on a decent Product Research Tool goes a long way in turbo-charging your business. If you haven’t tried any tools yet, just check out the aforementioned points & try the Best Product Research Tool for Amazon India  to boost your business.

What is Amazon Best Sellers rank?

If you are an Amazon India seller, you must have heard the discussion regarding the Amazon Best Seller Rank & its importance in sale of your product. Let us try to know more about what exactly is Amazon Best Seller Rank.

Amazon Best Seller Rank

Amazon Best Seller Rank or Amazon Sales Rank is the rank that Amazon provides to a specific listing which is based on the product sales and historical sales data. The Best Seller Rank fluctuates hourly & is found inside multiple pages, including product detail page & on category-specific Best Selling Product page.

7 ways to improve your Amazon Best Seller Rank

Product Feedback
The numbers of positive product reviews you receive have a direct impact on your Amazon Best Seller rank. Amazon always has an eye on the number & quality of reviews on a product, and the more the positive feedback the higher its best seller rank.

Winning the Buy Box
It is a known fact that products featured on Amazon India Buy Box garner more sales than non-Buy Box products, which is a crucial factor in determining your ranking. Therefore, winning the Buy Box significantly improves your seller rank.

Seller Rating
Positive seller feedback goes a long way in ensuring high Best Seller rank and conversely, negative feedback goes against you equally in terms of product search results. It is also an important factor for your chances of winning Buy Box.

Image Size & Quality
Always use high-quality images (minimum 1,000*1,000 pixels) for the zoom feature which helps the customers check out the products in more detail, which results in more traffic and subsequently a better Best Seller rank.

Order Defect Rate (ODR)
Order Defect Rate is considered as the key metric to provide good experience to customer, & includes negative buyer feedback, A-to-Z Guarantee claim and Credit card charge back. This rate should be less than 1% to maintain a good seller ranking & therefore is a very important Best Seller Rank determinant.

Optimized Listings
Product Listing Optimization is one of the must-do things to rank your product higher in Amazon India search results. Find relevant keywords & add them to your product title & descriptions. Also optimize your page content to rank higher on Amazon.

Pricing
A correctly set price provides you a chance to own the Buy Box & increase sales while also influencing conversion rates. Try using an Amazon Product research tool like Barrel13 to gain better product insights & study competitor product prices to make your move in a better way.

Achieving a high Amazon Best Seller rank improves visibility & significantly increases product sales. Always keep the above factors in mind while selling your product on Amazon India to rank high in Amazon listings.

How to Plan for Amazon India Freedom Sale?

Amazon India Freedom Sale is commencing on 8th till 11th August & all the Amazon India sellers would definitely be excited on the prospect of another opportunity of getting huge sales. However, for a sale of such a huge potential, a seller should keep certain things in mind so that no difficulties arise during the sale. Some of the things an Amazon India seller should take care of is discussed in the following paragraphs.

  1. Stock up on all your Supplies

Before the start of the sale, make sure that all the required supplies & stocks are in order. Check whether you have enough stock of all the important & indispensable things you’ll require for the Freedom sale such as Packing Boxes/Polybags, Shipping Labels, A5 Papers, P-Slip Pouches, Bopp Tapes, Gift Paper, Gift Card & Gift Ribbons.

  1. Properly Manage Increased Order Inflow

In an Amazon India sale, you must expect significantly higher orders due to increased inflow of users on the Amazon India webpage. That’s why it is important for you to prepare for the surge in orders by adding extra pack stations (which means additional stations containing 1 Shipping Label Printer, 1 Invoice Printer, 1 Laptop & 1 Scanner each), manpower and working hours to handle the incoming volume.

  1. Ensure No Cancelled Orders

For a sale of such a short duration, it would be very detrimental for your business to have any order cancelled from your end. Therefore, perform thorough checks to ensure that entire available inventory is in sellable condition and removed any damaged unit from prime inventory well in advance.

  1. Daily Order Handover

During the Amazon Freedom Sale, order volumes would be very high across all networks and all the carriers would be working very swiftly to ensure maximum order fulfilment. Therefore, always make sure that all your order shipments are ready to be handed over to the couriers & do the same before the close of day without any delay.

  1. Don’t Miss the CPT Deadline

In order to avoid any delay related to your orders, start your operations on time and strictly abide by your CPT slot. Make sure to process the orders & physically packaging them as per daily routine before the completion of your CPT time & then start working on orders of next day ExSD. This would increase order efficiency & you would always have sufficient stock for order fulfilment.

  1. Ensure full Internet & Electricity Backup

Losing sales & ruining your user experience due to the reason of internet & electricity failure would be the most unfortunate way to mess up your Amazon sale. For making sure that such a thing never happens, always be proactive in planning for such contingencies & have full internet & electricity backup to avoid missing CPT due to internet or system related issues & risking user experience as a result.

Profit & Sales Earning Opportunities like Amazon Freedom Sale comes very few times in a year, therefore it is very crucial for an Amazon India seller to gear up & plan in advance. The above points will surely help you find success during the Freedom Sale. Happy Selling!

Steps to Manage Inventory – Amazon India

Managing inventory helps Amazon India sellers to ensure that their products are in stock and sales are coming. However, inventory management is not only counting your products & documenting their total quantity on Seller Central. There are many other things which help the entire process of checking and managing inventory and allow Amazon India sellers to stay one step ahead of their competitors & drive more sales. We are presenting some of the required steps which would help you to manage your Amazon.in inventory better.

Perform Inventory Control & Quality Assurance (ICQA)
In order to manage massive inventories & ensure good inventory quality, Amazon India sellers should regularly perform a set of activities in their warehouses commonly known as ICQA. It calculates & corrects any defects in inventory & regularly conducts inventory audits of bins to verify whether all the processes are followed diligently at seller nodes.

What is a Bin?
Bins are a type of storage facility in a production area or within a warehouse, and are used to store items that you are going to sell on Amazon India. They provide a storage area in a specific position in the warehouse and these are labelled & captured on the system, so you can organize & locate your inventory quickly & efficiently. Bins come in all shapes & sizes depending on the size of the items stored. In some cases, they may be color-coded to help your pickers & packers find items easily. Bins can hold the same items in different locations which make picking and packing much easier.

There are 2 types of Inventory audit mechanisms to ensure removal of such defects & better user experience:

Simple Bin Count – This method refers to container level counting that is done at the Amazon.in seller nodes. This involves identifying & scheduling a set of containers for counting. You just have to predefine the set of containers you need to count, specify filters & choose the bins for auditing.

Cycle Count – It is an extension to Simple Bin Count & refers to SKU level counting in each bin which is done at the Amazon.in seller nodes. It is an inventory management method where a small subset of inventory, in a specific location, is counted on a specified day. Cycle counts contrast with traditional physical inventory in that a full physical inventory may stop operation at a facility while all items are counted at one time, whereas cycle counts are less disruptive to daily operations and provide an on-going measure of inventory accuracy & procedure execution.

Use Inventory Management Software
Software for management of inventory are also very useful & help keeping track of your stock & the resultant cash flow. Another benefit of using these softwares is that they help streamline your business operations. If you are also facing difficulties in managing your amazon.in business, try the softwares like Cin7, OrderBot & Wasp Inventory Management Software to name a few.

Analyse & Forecast Inventory Orders
Making an analysis of the inventory you require while placing an order, which is called inventory forecasting, is very important. Plan and base your reorder quantities as per your sales trends on Amazon.in. For this, you need to trust your own judgement & selling experience which should be based on seasonal demands, holidays & various trends capable enough to affect your product. Make an analysis of all the above points in your decision-making process.

Six Sided Inventory Check
During your inventory check, ensure a six-sided check of your stock & scan all the sides of the product for any damage. If any product is marked as damaged & doesn’t meet the six-sided check parameters, remove it from your inventory immediately as shipping of such items to the user will result in negative customer feedback resulting in less orders. In addition, if a product is regularly scanned for six-sided check, it helps the company to be more cost-efficient.

Use Barcode for Each Product
Using barcodes for your products have great benefits in inventory management. Apart from being cost-effective & reliable, they help in improving Inventory control. As barcodes make tracking inventory very easy, it results in low inventory levels and a lower overhead. They are also relatively inexpensive, user-friendly, and prove to be indispensable in tracking your inventory.

Ensure Proper Order Lead Time
Order lead time is the time taken by inventory to arrive after ordering. Time should be provided for the new stock to arrive before the current stock is finished. Over- ordering and under- ordering both could result in the risk of inventory on Amazon.in. To avoid all these issues, always track your current inventory levels & sales volume for better managing your lead time.

Prioritize Products using ABC Analysis
ABC analysis is a technique of inventory categorization where inventory is divided into 3 categories:

  1. High-value products with a low sale frequency
  2. Moderate value products with a moderate sale frequency
  3. Low-value products with a high sale frequency

By using an ABC Analysis, you can prioritize your inventory management by differentiating between products that need attention and products that don’t. Manage your stocks better by going through your listings & add each of your products to the categories mentioned above.

Inventory Management is a very important but vastly overlooked point for Amazon India sellers. Take care of your stocks by using the aforementioned tips, choose the right techniques for your business & get ahead of the curve.

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