How to Drive Traffic to Your Amazon India Product?

Selling on Amazon India has a wide scope due to the sheer range of the products & categories it caters to, & therefore it is a lucrative platform for sellers selling on Amazon.in.  However, there are certain tips & tricks which need to be followed if you want to get more customers to increase sale of your Amazon India product & optimize your listings. In the following paragraphs, we are going to inform you about several such tips to increase sales & drive traffic towards your Amazon India product.

Take Brand Approval Before Selling –You must never sell any brand if you don’t have its authorization letter, otherwise the brand owner can file a case of brand infringement which may lead to your account suspension. Therefore, selling only original products or selling products under your brand name on Amazon India is one of the tips to increase sales.

Refrain from MRP Tampering & Self-Buying – Many sellers try to sell fake products by using the tactics of MRP tampering, which is the process of selling above the maximum retail price, and Self buying, which is the technique of buying own products to gain higher ratings. Sooner or later such sellers become exposed and face severe repercussions.

Select Products Wisely –Selling slightly expensive but better quality products may bring you fewer sales in the short run, but it is a wise strategy since it will provide you excellent reviews which in turn will increase your sales in the long run. There are several Product Research Tools for Amazon India like Barrel13 to help you drive more traffic on Amazon India, whether you know the product you want to sell or not.

If you are still undecided about your product, you can use Barrel13’s Product Database feature, which helps you find your ideal product with its mix of unique child categories as well as several in-built filters to help sellers.  You can also find real-time updated data for your desired products, save your time browsing Amazon.in listings and have a clear edge over your competitors with Barrel13 Chrome Extension.

Customer Feedback is Very Important –Even the Amazon India sellers who are very successful & established are expected to continue getting feedback from customers. There are several cost-effective providers to help automate this process & Amazon India sellers should sign up with one of these providers, as these feedbacks help in optimizing their listings & also help in attracting more buyers. Before sending products to the customer, always do a six side checking of product. if a buyer receive a good product and he is happy, then he will surely give a good feedback.

Cover Everything in Descriptions –Cover all the product features and its working process as well in the description if needed. Also include the materials used to make a product in your description along with warranty period, if any.  Description ensures that a customer knows all the features of a product; therefore you don’t want to goof up on that one.

Upload More Product Images –Ensure offering more than one image of your Amazon India product, and that too from various angles, as customers only have the option to understand their purchase through images. If the product in question is multicolored, make sure that those options are included as well in order to increase your sales. In addition, don’t include images of the things you don’t sell as it confuses the customer and leads to bad reviews.